Hilden Parades Custom Woven Napkins
at La Parade Des Chef
Hilden, the UK’s leading supplier of tablelinen, bedlinen, bathlinen and kitchenlinens are proud to announce their association with La Parade de Chef at Hotelympia 2008. Hilden has collaborated with the show’s culinary director to create a specially woven napkin design featuring the La Parade Des Chef logo in a special edition white on white woven design. These speciality napkins will be a key feature on all table dressings throughout the exhibition and attendees are welcome to take these away with them.
Hilden will be exhibiting at stand S2815 in the design and décor /bathlinen section and will be launching their new 5 star white bedlinen collection and their new spa and leisure towelling range. The show will also see the launch of ‘interiors by Hilden’ a full-bespoke interior design service allowing hoteliers a one-stop shop from initial consultation through to installation and full project management.
Exhibition attendee’s to the stand can experience napkin folding demonstrations from Luigi Spotorno, who has appeared on ITV’s This Morning show and has folded napkins for the Queen’s Golden Jubilee, Prince Charles marriage to Camilla Parker-Bowles wedding, and for opera singer Luciano Pavarotti. This year Holistic Therapy treatments are also available to demonstrate the luxury and quality of their new spa and leisure towel range.
Hilden’s new 10 winners brochure is also a new addition that features the top ten tablelinen, bedlinen, bathlinen and kitchenlinen products from their range allowing customers to maximise their linen usage, the brochure features advice on laundering and cost saving advice.
Relationships are key to the Hilden vision and they have developed an international network of suppliers and subsidiaries to ensure consistent quality for customers in the world’s finest hotels and restaurants, airlines, cruise lines, textile rental and distribution companies, many of which have been customers for over a decade. Close relationships with our customer’s means the sharing of knowledge and experience to continually expand our products and services. This helps us to have a precise understanding of the ways that the market is developing and how demand for tablelinen and bedlinen is changing.
For further information, images or swatch samples please contact us on: 0845 437 9851
Notes to editor:
• Hilden has been established since 1874, and continues to be owned and managed by the Hargreaves family, who can trace their ancestry back to James Hargreaves the inventor of the spinning jenny.
• In a world where customer decisions are influenced by quality, brand, image, durability and flexibility, Hilden continues to retain its position as a world leader in the textile market for tablelinen, bed linen and towels and our products re-enforce our commitment to delivering quality and high standards of service to our customers.
Revolutionary Yarn Helps Hilden To Win Top Restaurant Contract
Tablelinens by Hilden have been chosen as the finishing touch to a major restaurant 
revamp in Manchester.
After a five week refurbishment costing £350,000, the Yang Sing restaurant reopened with a stunning new look. The restaurant, located on Princess Street in Manchester, enlisted the help of acclaimed commercial interior designer Roberta Fulford, who has created a striking contemporary homage to 1930's Shanghai.
It was Roberta who recommended Hilden as a potential tablelinen supplier back in October. Hilden were invited to quote, along with a number of competitors, and were finally awarded the contract on the strength of the ease of laundering and the durability of the Alpha spun-polyester range. The innovative spun polyester has a cotton feel without diminishing the properties associated with man-made fibres. Alpha is hard wearing and long lasting, with low shrinkage, excellent stain resistance and superb colour retention, making it the perfect tablelinen for restaurants like Yang Sing which have a high volume of customers.
After Hilden provided a wide selection of swatches and samples, the final decision was made to go with the popular Alpha Plain, in the new Cocoa shade, complimented by Cream napkins.
Roberta Fulford commented “The Hilden table cloths are the perfect finishing touch to compliment Yang Sing's luxurious new look.”
In fact, the restaurant is so impressed with the original £10,000 order that a repeat order has already been placed.